12 Results for ‘digital strategy’

Whether you’re launching a new credit card or looking to rejuvenate a card activation campaign that hasn’t yielded the expected results, our innovative Core 8 credit card activation email series is designed to deliver exceptional results and drive long-term cardholder

Are you wondering where to start with developing your credit card marketing strategy? Great news: you're in the right place. With the number of credit cards in the U.S. reaching an all-time high of 543.1 million in Q1 of 2024, the market for credit card products is more vibrant and competitive than ever.

In the fast-paced world of credit card marketing, where digital channels dominate, direct mail marketing still holds significant value. Direct mail credit card marketing gives issuers the unique ability to put physical offers directly in consumers’ hands, allowing for a

In the competitive world of credit card marketing, data is king Understanding and tracking the right metrics can make the difference between a successful campaign and a failed one. But what are these essential metrics? How can they guide your marketing strategy

In the world of credit card marketing, staying on top of competitors’ strategies, offers, and positioning is crucial for maintaining a competitive edge. Whether you’re looking to improve your current portfolio or launch a new product, conducting a thorough competitive

PayPal sought our help in launching the PayPal Cash Mastercard^® — a debit card product specifically designed for consumers without

In order to compete successfully online, Fifth Third Bank needed to showcase its embedded finance capabilities outside of its traditional, bank-like domain.

The advent of Artificial Intelligence (AI) has brought significant advancements to the field of sales and marketing, primarily through the deployment of AI tools for business. These AI marketing tools can offer numerous benefits, enhancing efficiency, improving customer experiences, automating

In the modern age, social media has become an indispensable tool for promoting businesses. However, financial services companies for the most part have been slow to adapt. Of the top 4,500 brand accounts on Instagram, only 40 are financial brands.

It’s impossible to scroll through a social media platform’s feed without seeing charismatic internet personalities showing off products and PR packages. Some marketers look at these influencers with cynicism, assuming things like, “My niche audience can’t relate to people like

As this real-world marketing example shows, here’s how to impactfully invest in understanding your audience without breaking the bank.

Here’s why investing in understanding your customer’s decision-making process allows you to make smarter marketing decisions, and activities