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Are you wondering where to start with developing your credit card marketing strategy? Great news: you're in the right place. With the number of credit cards in the U.S. reaching an all-time high of 543.1 million in Q1 of 2024, the market for credit card products is more vibrant and competitive than ever.

A credit card’s design plays a crucial role in establishing brand identity, driving customer engagement, and building loyalty. A well-designed card isn’t just about aesthetics — it’s a physical representation of the brand and the benefits offered to cardholders. When