Creating More Friction

Digital Refresh & Lead Generation Program

MTI is a 90-year old, fourth-generation family owned company that needed help properly leveraging the digital marketing space to share its amazing story of longevity and high-quality friction welding processes. Pathfinders’ digital team developed strategies, practices, and tools that generated excitement and fueled conversation around MTI and successfully converted qualified leads into sales.


Content Planning


Creative Asset Design

CRM and System Integration

Digital Display Advertising

Marcom Planning

Marketing Automation

Paid Search Advertising

Search Engine Optimization

Social Community Management

Social Media Strategy/Execution

Web Analytics and Analysis

Website Development

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