Creating More Friction
Digital Refresh & Lead Generation Program
MTI is a 90-year old, fourth-generation family owned company that needed help properly leveraging the digital marketing space to share its amazing story of longevity and high-quality friction welding processes. Pathfinders’ digital team developed strategies, practices, and tools that generated excitement and fueled conversation around MTI and successfully converted qualified leads into sales.
Impact
Content Planning
Copywriting
Creative Asset Design
CRM and System Integration
Digital Display Advertising
Marcom Planning
Marketing Automation
Paid Search Advertising
Search Engine Optimization
Social Community Management
Social Media Strategy/Execution
Web Analytics and Analysis
Website Development
