As marketers, we provide the most impact when we can influence each asset and provide a strategic execution. Our webinar series is designed to align with your goals so you can thoughtfully plan your campaign objectives. Whether you’re a small business or among the Fortune 500, this series will have relevance to sustaining and increasing your market share.
Thursday, December 10, 2020 - 11:00 am ET (8:00 am PT)
Presented by: Vicky Holland, President at Pathfinders Advertising
You’ve passed the first hurdle and have your Consumer Packaged Goods (CPG) ready for store shelves. Now you need to get your consumer to buy in. Great marketing plans include a path from the pre-shop discovery and shopping experience through to post-shopping loyalty. The second part of our Emerging Brands webinar explores the importance of promoting your product throughout the buyer shopping journey and how each phase works together to create ongoing engagement with your customers.Register