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  • White Paper

    • Understanding Your Target: The Millennial Mom in Focus

    July 25, 2022

    White Paper

    Understanding Your Target: The Millennial Mom in Focus

    July 25, 2022
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    Explore how to better connect with this key purchase decision-maker

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    What will you find in the document?

    With the growing purchasing power and influence that 24-40-year-olds have, many B2C brands are targeting the statistical key purchase decision-maker of this group: the Millennial Mom. In this white paper we’ll share how a brand like yours can capture her attention and interest.

    01

    Define our Millennial Mom

    02

    Help you understand what life has been like for her these past couple of years

    03

    Understand where exactly our Millennial Mom has been spending time online, and what she is doing on social media

    04

    See how she’s using different social media platforms, and where your brand needs to be to best REACH and CONNECT with her

    Who are we and what is the Pathfinder Way?

    We treat clients as partners. They’re our top priority, and we build collaborative relationships through transparency and no surprises. We’re the type of agency who will roll up their sleeves, pitch in, and do whatever needs to be done. Why? Because we believe that’s the best way to get the most successful results.