Helping Cash Remain King

Currency Processing Solutions Campaign

Pathfinders helped Fifth Third Bank generate excitement around their innovative currency processing solutions. By creating a multi-functional and multi-dimensional digital and print materials, tools, and tactics to market CPS as an efficiency and cost-savings solution. This campaign helped position Fifth Third Bank as an industry leader in the currency processing space.

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What We Did

Content Planning

Copywriting

Creative Asset Design

Digital Strategy

Marcom Planning

Photography

Positioning

Video Production

Website Development

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