PF Resources


Krista Moats
Krista Moats

Krista’s been amplifying brands through authentic voices for more than a decade. With a career that started with convincing people to watch boring TV news (hello, ratings!), those highly refined audience retention skills now help brands say the right things to the right people on social media. She feeds off campaign data that affirms decisions – which is why she has such an affinity for influencer marketing.

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